Ambient lighting is the backbone of any retail installation. Here the focus is on an even and comfortable light level that ensures clarity and comfort throughout the entire retail space. Well-designed ambient lighting creates a sense of security and calm - and is essential for customers to orientate themselves without being visually overstimulated. This type of lighting is typically realised with recessed or suspended luminaires that ensure uniform distribution and a balanced lighting environment. For more atmosphere and identity, basic lighting can easily be supplemented with spot or accent lighting.

Why is colour reproduction important?

In retail environments where the visual expression of products is crucial for sales, colour rendering plays a key role. A classic lighting concept with good ambient lighting ensures that the store's products are presented in the best possible way - both aesthetically and credibly.

The CRI (Colour Rendering Index) measures the light source's ability to reproduce colours correctly and the scale ranges from 0 to 100, where 100 corresponds to natural daylight. In shops selling clothing, food or cosmetics, for example, the difference between CRI 80 and CRI 90 can be noticeable. With a high CRI, products appear more vibrant, nuanced and natural - exactly how customers expect to see them both in-store and at home.

When basic lighting is combined with high colour rendering light sources, both the customer experience and confidence in the product are enhanced. It's not just about light - it's about creating the right conditions for making a purchase decision.